[Free] Social Media Marketing for Startups

Coupon Details

Lectures 6
Video 4 Hours
Skill level all level
Languages English
Includes Lifetime access
30 day money back guarantee!
Available on iOS and Android
Certificate of Completion

5 lectures from top founders and CEOs. Get social media training for your business!

 

Dan Martell, Co-Founder of Flowtown Introduction to Social Media Marketing

How to use social to launch, position your messaging and get distribution.
Foundation: Keywords and Position

Take a Guess
Deal in High Volume
Utilize Tools

Stew Langille, Vice President of Marketing at Mint.com Creating Engaging Content

Creating content in a variety of mediums - writing blog posts, engaging tweets or video/podcast/etc.
Content is King

Talk about the problem, not about your solution
Distribution
Engaging blog writing / tweeting
Writing great headlines

Laura Lippay, Search and Social Marketing Consultant Improving Your Search Rankings With Social Media

A look into how search and social interact with each other
Using Search to Own Social

Control the Discussion
Feed Traffic Back
Social Sucess = Search Visibility
Writing great headlines

Jeff Widman, Founder of Brandglue.com Leveraging Your Audience to Increase Your Reach

What makes people want to share? How to make your content shareable - technically and psychologically.
Social Means Sharing

Make it easy
Ask at the right time

Social Proof

Building Twitter Followers
Website
Build an Initial List

Jonathan Strauss, Co-Founder of awe.sm Optimizing and Measuring Your Impact

This section is focused on the metrics and analysis side of social.
Conversion Metrics

Simple URL tracking

Social Conversions

Word of Click
Email to share
What should you track?

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